Big in results, small in budget, our dinosaurs campaign for Companies House was a finalist in three major awards:

• UK National Business Awards – Marketing Strategy of the Year
• Scotland National Business Awards – Marketing Strategy of the Year
• Marketing Week Effectiveness Awards – Best Public Sector

Each award was based primarily on results – the campaign dramatically changed online filing behaviour across the UK, delivering incredible results.

In the prestigious Marketing Week awards, the dinosaurs were pipped at the post by the NHS ‘Get Unhooked’ tobacco control campaign – a worthy campaign that cost over £7m and won Campaign of the Year.

Matthew Morgan, MD of Agency Inc, said “It goes to show that a simple bold creative idea can deliver an amazing return on investment.”