Lights, camera, ACCO

Acco Rexel

Task

Showcase the functionality and benefits of Rexel products to an audience of office decision makers, in a stylish, bite size, and accessible format.

 

Insight

How do you get people to engage with office stationery products? Show the products in action.

 

Solution

We produced a suite of 23 product and demo films that showed the various products being used. The videos clearly demonstrated their ease of use, advantages, and attractiveness.

Results

Due to their popularity, the client has requested the suite of films to be translated across 10 different languages, and will be used in a range of marketing channels across EMEA.