Content Marketing Infographic
Content marketing at a glance
A strategic marketing approach focused on creating and distributing valuable,
consistent and relevant content to attract and maintain a target audience.
” BRAND VISIBILITY
” BLOG POSTS
” CONTENT CREATION
80% of consumers use a basic online search to discover more about a brand.
60% of the most effective B2C marketers have a documented content strategy
39% of the marketing budget is spent on content marketing
HIGHER BRAND VISIBILITY
INCREASED ORGANIC WEBSITE TRAFFIC
THE POWER OF REGULAR BLOGS
4X AS MANY LEADS
60% OF CUSTOMERS FEEL BETTER AFTER READING
97% MORE BACKLINKS
72% of marketers are producing significantly more content than they did a year ago (at least one piece of content a day).
CONTENT MARKETING STRATEGIES ARE VERY MEASURABLE
Analytics enables companies to monitor the success of their marketing strategies and potentially adjust or continue with them.
VISUAL CONTENT IS MORE THAN 40 TIMES MORE LIKELY TO GET SHARED ON SOCIAL MEDIA
THAN OTHER TYPES OF CONTENT