As anyone who’s visited our Somerset House office knows, the Agency Inc workspace is heavily populated with lovingly tended plants. It’s important to all of us to maintain green space, to reduce our carbon footprint and create a more mindful, sustainable way of doing business.
We’ve been fortunate to work with a lot of clients who place sustainability at the heart of what they do. Inspired by their commitment, a few months ago we made the following decision:
For every new client, we’ll plant 100 trees.
And, for every client referral, we’ll plant 100 trees for them and then another 100 for the referee.
Initiatives like this can be implemented simply and quickly and though it can feel slightly odd to talk about sustainability in marketing terms, it’s a quick win for everyone. It’s an immediate, effective action for the planet and creates a personal investment in clients, who get to choose where in the world their trees will be planted.
So far, we’ve had a wonderful response:
“So glad to continue working with you. Thanks for 100 trees, for a more sustainable and healthier world.”
Christiane Schumacher, FIMER
With the help of clients like Christiane, we’ve already supported reforestation projects in Africa and Haiti. It’s going to be exciting to see where our next batch of saplings will spring up.
We’re so proud our clients have risen to the challenge. And we’re looking to plant even more seeds, so if you have a new marketing project or want to refer us to one of your colleagues, please get in touch.
Here’s to more positive growth!